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Expertise

Brand Research

Brand Audits, Brand Culture Studies, Brand Experience Studies, Brandscape Analyses, Design Research, Messaging Research, Naming Research, Positioning Research, Touchpoint Analyses

Consumer Research

Advertising Research, Consumer Behavior Studies, Copy Testing, Guest Experience Studies, Packaging Research, Social Networking Research, User Experience Studies

Cultural Research

Cross-Cultural Studies, Trend Analysis

Ethnography

In Situ Studies, Naturalistic Observation, Participant Observation, Videography, Virtual Ethnography

Market Research

Competitive Analysis, Pricing Analysis

Mixed Methods Research

Integrated Qualitative and Quantitative Research

Organizational Research

Company Culture Studies, Employee Research, Employer Brand Research, Mystery Shopping, Workplace Brand Research

Quantitative Research

Questionnaires, Scales, Surveys

Qualitative Research

Focus Groups, In-Depth One-On-One Interviews, Mystery Shopping, Observation, Projection

Social Science Research

Anthropological Research, Geographic Research, Human Development Research, Linguistic Research, Psychological Research, Public Policy Research, Semiotic Research, Sociological Research, Sociocultural Research

In The Limelight

The Otter Research Blog

Our World

Brent Scarcliff
Evocative Places Community, Destination, and Tourism Brand Consultants
Extra Meaning Brand Communications, Product Placement, and Public Relations Consultants
Fresh Meaning Brand Naming Consultants
Joy Salvador
Otter Brand, Consumer, Culture, and Market Research Consultants
Resounding Success Company and Product Naming Consultants
Rich In Meaning Book, Game, Movie, Music, Show, Television, and Themed Entertainment Consultants
Rich With Meaning Lifestyle and Luxury Brand Consultants
Savaiki South Seas Lifestyle Company
Savory Characters Food, Beverage, and Restaurant Brand Consultants
Scarcliff Salvador Cultural Branding and Naming Agency
The Brand New Meaning Blog
The Cultural Riches World, Pop, and Brand Culture Video Blog
The Earthy Language Lexicon
The Genetic Linguistics Blog
The Names We Love
The NBA Player Nicknames Blog
The Pop Language Blog
The Richly Evocative Thesaurus of Semantic Spheres
The Scarcliff Dictionary of Branding
The Scarcliff Directory of Branding
The Take My Meaning Dictionary of Aphorisms, Proverbs, Quips, and Quotations
The Titles We Love
The Wildly Colorful Wildlife Photography Blog
The Wonderfully Evocative Dictionary of Expressions, Figures of Speech, Idioms, Phrases, and Sayings
The Words We Love
Otter Research

Culture and Consumer Research Experts

Los Angeles California USA +1 310 937 3434

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